Keratin Plus Empower – Protective Idrogel
Protective Idrogel is an innovative protective product designed to shield hair during exposure to sun, sea or pool water. With a lightweight gel texture that doesn't weigh hair down, it offers:
- Dual sun protection (UVA & UVB) thanks to next-generation microencapsulated filters that spread evenly for maximum safety.
- Fade prevention, protecting colour from oxidation and the damage caused by solar radiation.
- Deep hydration and nourishment that prevents dryness and that "rough" feel after swimming.
- Antioxidant action and protection against pollution.
It's the ultimate choice if you want to enjoy the sun without compromising your hair's health, keeping it soft, shiny and full of life.
Is it right for my hair?
It's ideal for every hair type, especially coloured or damaged hair that tends to dehydrate and fade in summer. The gel's oil-free feel makes it excellent even for the finest hair, protecting without leaving any greasiness or residue.
Keratin Plus Empower – Protective Idrogel
How do I use it?
The hairdresser recommends you
Nature takes care of you
See all ingredients
See all ingredients
Will my hair look greasy or "stiff" if I apply the gel at the beach?
Not at all. Idrogel's texture is designed to absorb completely, leaving hair silky and soft, with no trace of greasiness or residue.
Does it protect against pool chlorine?
Yes, the gel forms a protective film around the hair that stops chlorine and salts from penetrating and dehydrating it.
Can I also use it as a summer styling product?
Absolutely! Thanks to its hydrating action, it helps control frizz and gives a healthy shine, making it ideal for a "sleek back" beach look.
How often should I reapply it?
We recommend reapplying after every swim or every 2 hours of sun exposure, to keep protection and hydration levels consistent.
